I believe the best creative work is built through trust, collaboration, and a shared vision. Throughout my career, I've had the privilege of working alongside remarkable people who have challenged, inspired, and taught me as much as I've hopefully taught them. I'm honored to share a few of their reflections.

“Snow is both a natural leader and a tremendous person. She understands brands and brings campaigns, content and launches to life, pulling in both internal and external resources to create something sticky. Her team feels heard and inspired. She adds to both the output and the culture of any organization.”

Leslie Greve - Vice President of PCF Insurance Services

“Snow and I worked together at BGZ where I was able to see her great leadership skills and creative vision in action. She understands consumer good and how to weave effective creative direction into a strategic vision. Snow was a key member of our leadership team and really helped us keep our target customer at the center of the conversation. I would highly recommend Snow for any Creative of Brand leadership position.”

David DeMartini - Co-founder, Consumer & Sporting Goods

“The question isn't who is going to let me; it's who is going to stop me.’ Ayn Rand. This quote describes the kind of creative director snow crane has become. She is always thinking outside the box; she is one of the most dedicated people I know when it comes to her work ethic. Snow has such an outstanding personality. When you met her, she has so much warmth and passion for helping people see the brighter side of things. Snow has shown leaders and executives what it means to see the bigger picture. In conclusion, any company that retains her talent would be extremely lucky to have this individual to join their creative team; she is a born leader truly cares about making sure she brings out the best in her teammates and individuals. Snow is always thinking of ways to improve the bigger picture and making sure any company is competitive and ready to be marketable into today's society.”

Zachary R. - Human Resources Director

“Snow is the best kind of leader, she empowers everyone on the team to show up with their best ideas but can positively redirect you if your idea is not in alignment with the end goal. I absolutely LOVE being on her team and am in awe every time I see her leadership skills in action. I have worked with her on Young Living shoots, Agnes & Dora and BGZ. She is a brilliant creative and outstanding director!”

Melinda Johnson - Commercial Photoshoot Producer

“Besides having the coolest name, potentially ever, Snow and I worked alongside each other managing Digital and Creative departments. During this time, it was easy to look toward Snow as someone who I can trust and lean on to support, for not only myself but the greater departments we oversaw. Snow's ability to dissect creative elements, speak to them individual, and then summarize how they all work together has been an amazing skillset to see in motion. Her expertise and well spoken demeanor allowed her to be a key stakeholder within the Leadership team, ultimately where many of us would turn to Snow for final thoughts and how to execute. Snow is a Leader, and a dang good one at that. She cares, a lot, which is rare, and has an abnormally high EQ - which we love. These are the components of a great leader and a successful leader. Thank you, Snow for everything you've taught me!” 

Elan Maj - Founder ANEMA Merx, DTC Leader

“Snow Crane is an incredibly talented and creative woman. She is fiercely loyal to her team and always works hard to make sure that her coworkers are taken care of. As a manager, Snow makes it a priority to really listen to her team and help each and every one of them progress on their own career path. Working for Snow was a wonderful experience. She is dedicated, passionate, and highly organized. Snow revamped the marketing department and, by playing to our strengths, brought new life and productivity to the department. Snow masterfully navigated a high-stress work environment and made sure we, as team members, were taken care of. She went above and beyond to protect us and foster a collaborative and creative environment. Snow's excellent eye and know-how for branding, coupled with her years of experience, made her the perfect fit for Marketing Department head.”

Maddison Dayton - Director of Marketing

“I enjoyed my time working side-by-side with Snow on Young Livings marketing team. She was extremely professional and wasn't afraid to talk face-to-face with both her creative team and upper management, when the moment called for it. Snow is highly educated and qualified in the creative field. She was always thorough in her emails and other types of communication. She took Young Livings brand to a whole new level. I highly recommend her as a creative leader.”

Eli Adams - The Digital Revolution Podcast

“Snow has a management approach unlike any I've experienced before. Her thoughtfulness and care for her team created a positive work environment which allowed the team of creatives to flourish. Her trust in our abilities as designers and professionals was evident, as well as her respect for our time and individual needs. This, coupled with her outstanding ability to understand, develop, and maintain brand and identity needs, makes her a powerhouse in her field. It is truly a privilege to work with her on any level.”

StephAnn Knotts - Associate Creative Director at BambooHR

“Snow Crane is a highly qualified, driven, and results oriented professtional. I had the privilege of working on her team for just under 3 years. During that time she made numerous positive changes within a very conservative company. Snow’s personalized directing approach gave her team an impeccable retention rating and countless opportunities for each team member to learn and grow within their career and within the company. Snow displayed her talent and eye for design in her art direction and constructive criticism. Her dedication to her team shown through her constant betterment through reading and research on team building and management.”

Alexandra Hadley - Senior Graphic Designer at 97th Floor

“Snow is a creative leader unlike anyone I have ever worked with. She cares for her each individual on her team and looks out for their success and growth, while encouraging each creative to bring their best work forward. She is a joy to work with. Snow's passion for what she does is truly what sets her apart. She brings each piece of the puzzle together to make the most beautiful products! Snow is a brilliant creative visionary.”

Hillary Hewitt - Innovative Product Development Leader

“Snow is one of the most incredible creatives and people I've had the pleasure to know. Early in my career she was the most influential mentor in my life. I wouldn't be a Creative Director now if it weren't for her. Her insight, experience, and understanding of what's really important goes so so far. Snow has such extensive experience in creative direction and production, and it shows. She always has an idea, a solution, or a key insight. If you didn't consult Snow on a project, you made a mistake. Her input is invaluable, and her eye is once-in-a-lifetime. Best of all, she lifts up everyone around her. And that doesn't mean just morale. She drives and uplifts everyone around her to do their best work, and to beat that personal best every day. I've yet to see anyone in the creative field who can match Snow's leadership and management abilities. I can't give Snow high enough praise. She is proven, has a golden track record, and heightens the value of her team with grace. A+++”

Tom Devlin Watson -Creative Director & Brand Demand Consultant